Category

SEO
These are 10 effective tips that you can implement that should, hopefully, improve your website's organic search traffic. These are some of the most helpful tips that we've gathered over the last year.
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The position that your business's website holds on Google can make a big difference in the amount of money you bring in and leads you attract, and it’s an excellent way to continually leverage your digital presence.
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These days, you simply can’t run a great business without a website. In the digital age we’re living in, people turn to the internet to scope out partners and learn more about businesses — and without a website, you could be missing out on valuable leads. However, there’s also another side to that same coin. While...
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There’s a reason content marketing is such a big industry: because it works. Think about it — content truly is the backbone of every successful business, even if you don’t realize it. With smart, effective content, any business can attract more customers and up your authority… which is essential to scaling and growing, no matter what...
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It’s no secret that content is king these days, and for good reason! Having an effective content strategy can do fantastic things for your brand and for your business, from boosting your SEO to increasing your value to showing people that you’re an expert. However, understanding what to post and create when it comes to...
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As a small business owner in the digital age, there’s no way you haven’t heard of search engine optimization  — better known as SEO. In a world where marketing and lead generation stems from technology, it’s vital to your business success to make sure your site is properly optimized and ready to go.  After all,...
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Why is Website Design so Important for Small Businesses?User-friendly, engaging website design is the foundation for the digital marketing success of any small business. A professionally designed and managed website is key in converting visitors into leads and taking advantage of a multi-channel digital strategy.
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First things first, it's important to understand that there are a few different areas of Google’s search results you can rank #1 for: rich snippets, PPC ads at the top, organic listings at the bottom, and local map listings in the middle. Studies show that less than 3% of people who do a Google search...
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Does video play a major role in your social media strategy? If so, are your videos getting as much exposure as you would like? In this article, you’ll discover a step-by-step plan to help you post, promote, and distribute your videos more effectively.
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In today’s new family dynamic, Millennials (aged 22-37) are the heads of households. Approximately 9 in 10 new parents are Millennials. As new parents, they are continuing trends that have been true of their generation since their teenage years and are applying them to parenthood. They have to figure out how to parent in a...
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