VRM Mortgage Services

How Social Xccess helped an REO Asset Management Provider scale web design, lead generation, and marketing automation for 6 brands

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11VRM Mortgage Services Digital Marketing Case Study
11VRM Mortgage Services Digital Marketing Case Study
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Company Overview

VRM Mortgage Services was founded in 2006 with the aim of providing portfolio managers reliable, high-quality outsourcing services for the management of their REO assets. Since then we have listed, marketed, managed and sold over 600,000 properties for our clients while expanding our capabilities far beyond conventional asset management.

Our ability to outperform client expectations and benchmarks is the cornerstone of our company and its what enables us to act quickly and proactively regardless of what new direction the industry takes us. We deliver solutions for servicing, default and asset management that consistently outperform our clients’ expectations.

Problem

When VRM Mortgage Services first approached Social Xccess, it needed to scale marketing up to more than 6 brands located across the nation. The company needed to create a “repeatable” digital platform that it could quickly implement for new brands, which the company continues to acquire and create at a fast pace. As part of their growth strategy, VRM Mortgage Services then consolidated those groups under a national alliance and rolled out a nationwide end-to-end real estate service offering. To ensure they could meet their ambitious growth objectives, they needed a digital marketing agency that had extensive experience scaling national REO Asset Management providers.

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82% Increase in Lead Conversions

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197% Increase in Website Visitors

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165% Increase in Organic Website Traffic